A dream come true
We are a Boutique & Atelier specialized in fine and rare watches. Based in Lausanne, Le Brassus (Switzerland) and Hong Kong, our team offers high-end restoration and sales services. We plan on launching our first watch auction soon, with viewings all around the world. Stay tuned!
El Primero Auction
The auction world is constantly evolving, just like the watch industry.
We are here to take this to the next level, putting together watchmakers, techies and auction experts.
Come meet us
Wondering what your watch is worth? Interested in one of our timepieces? Or just want to grab a coffee? Come have a chat!